Sustainability is a topic – and measurement – that we care about. Our family companies: South Atlantic, ProStar and Versatile are working hard to trim carbon emissions and reduce what we haul to the landfill. Here’s a look at our 2024 Sustainability...
Influencer marketing is surging. Weโve seen one of our customerโs product demand go up 350% overnight due to an influencer promotion, and some estimates call for influencer marketing to grow at a staggering 33% annually for the next few years. Competitor issues seem...
Anticipateย โ Our leading CPG customers are focusing on improving the quality of data for predicting, using internal and external sources, as well as leading indicators when possible. For example, how do recent weather or economic conditions impact volumes for...
The word โfulfillmentโ can mean different things to different people, includingย contract packaging or kitting. We like to think of fulfillment as that feeling of happiness and satisfactionย for the completion of something, like theย fulfillmentย of a promise. We work...
Versatile Packagersโ Executive Directors Bob Vande Weghe and Rick Shave talk packagingย with Ellen McAlister and Kelley Higney, executive leaders from The Bug Bite Thing As a super success story of ABC-TVโs Shark Tank, The Bug Bite Thing Founder and CEO Kelley Higney...