Those of us in the co-packing industry know that as more consumers are searching for price breaks at the checkout counter, private labels and store brands are growing with the economy and are booming right now for products across categories. The private label/store...
Wheelhouse Packaging (ProStar Contract Packaging, South Atlantic Packaging Corporation, Versatile Packagers) executives Julian Bossong, Robert Fix and Pat Grantham sat down with Contract Manufacturing and Packaging Magazine to discuss the tools for success – including...
Collaborate – Project coordinators work closely with our customers and our internal team to make sure we thoroughly understand every need and step in production so that line setup, team training and overall execution move quickly and efficiently. In co-packing, it...
Since retailers are pushing back more and more on price, smart CPGs are starting to inquire about ways to reduce their co-packing or repacking fees. With our decades of collective experience, we’ve identified 7 pro tips to help. Let Us Help You With Design – By...
Project Snapshot: We are doing more and more PDQ projects for customers looking for a highly effective and efficient way to get product into consumers’ hands. Because PDQs are designed to arrive at retailers ready for customers to grab and go, execution is critical....
Project Snapshot: The U.S. consumer is shopping for value. As co-packers, we are focused on positioning our manufacturing customers to respond to the value-minded customer. Because the cost to ship one bottle of dry shampoo is about the same as the cost of shipping...
Sustainability is a topic – and measurement – that we care about. Our family companies: South Atlantic, ProStar and Versatile are working hard to trim carbon emissions and reduce what we haul to the landfill. Here’s a look at our 2024 Sustainability...
Influencer marketing is surging. We’ve seen one of our customer’s product demand go up 350% overnight due to an influencer promotion, and some estimates call for influencer marketing to grow at a staggering 33% annually for the next few years. Competitor issues seem...
Anticipate – Our leading CPG customers are focusing on improving the quality of data for predicting, using internal and external sources, as well as leading indicators when possible. For example, how do recent weather or economic conditions impact volumes for...
